How To Find The Perfect Self-Tanning Shade For YOU | BeautiEdit

How To Find The Perfect Self-Tanning Shade For YOU

We all know it can be overwhelming to find the right shade of self-tan.

You want something that looks natural and will last but not too dark because you don't want your tan to look … well fake!

If you're looking for a foolproof way to find the perfect tan colour for you, follow these steps.

1. Fair or Dark? Your Skin Tone Matters.

Your skin tone is one of the most important factors in determining which shade of BeauiEdit's Self-Tanning Foam to choose.

The no. 1 rule for a natural tan is not going heaps darker than your original skin tone if you are a novice!


If you have fair skin, we recommend picking our Medium Tan for a gentler golden glow. If your results are too light for your preference then just add another layer!

Our Dark and Ultra-Dark shades are perfect for seasoned fake tan users or anyone with a lightly tanned or dark complexion.

Use these for a flawless and rich bronze tan!

2. Fake Tan Lover or First Timer?

For those new to self-tanning, we recommend our Medium shade as it will naturally work with the Melanin in your skin and create a gorgeous natural glow; then move up to a darker shade if you like.

If you're a confident faux tanner, go ahead and choose your favourite Tan, Treat, Hydrate shade based on your desired result!


Regardless of what shade you choose and how dark you dare to go, our formulas provide the most natural tan tone with a perfectly even fade.

There is no more of the dreaded snakeskin wear off!

Whether you’re looking for an effortless, sun-kissed glow or a more intense tan, we have the perfect shade range to suit your needs.

Happy tanning!